Thursday, June 30, 2011

Introduction to Twitter Marketing

Twitter is a huge social media site which continues to grow on a daily basis. It is a place where celebrities gather millions of fans and every day people get thousands of people following their every tweet. Officially called micro-blogging, twitter allows users to share short messages with all of their fans and the world in general.

Twitter is extremely easy to set up and get started with. There are lots of different strategies to get twitter followers. One strategy is to simply follow somebody because many people will “follow you back”. There are programs out there that will help you automate this process and if you just Google for “twitter followers” there will be a lot of options for you to check out. As with Facebook, the key is to consistently deliver good content to the Twitter community. Fortunately, there is an easy way to do this using programs like Market Me Suite or a host of others.

Using automation programs, you can set up automated Tweets to go out whenever you choose. You could literally sit down and spend time composing 10 to 20 tweets and set them up to go out over the next week and make it look like you are using Twitter on a regular basis even though you only do it once a week. Each time a tweet goes out, there is a chance more people will become your follower or re-tweet your message which further increases your exposure.

The key to using Twitter effectively is to provide valuable content. Make sure you aren’t constantly sending out “buy my stuff” tweets. You can do that every now and then, but the key is to focus on delivering good content and links that people are going to want to share. If you do that, you will get more followers so that when you do send out a “buy my stuff” tweet, more people see it and trust your recommendation because you have shared good information with them in the past.

If you want to know more about using Twitter and other social media sites to make money, you should check out Don Crowther’s Social Profit Formula. There are some free videos that can help you out immensely even if you don’t buy the program.  If you decide to try it out, you can get a fantastic Social Profit Formula 2 Bonus at socialprofitformula2.org

 

Tuesday, June 28, 2011

Automate Your Facebook Fan Page

Facebook fan pages are one of the easiest and most effective ways to share your product, service, or business with people in your local area. When done right, you can get thousands or even tens of thousands of people to “like” your page. Whenever you update the page, they get updates on their Facebook wall which can be clicked on and shared with others.

The key to having an effective fan page is to keep it updated. This can be a lot of work, but fortunately, there is a way you can automate it it. There are programs out there (one is called Market Me Suite) that allows you to automate your activities and can save you a bunch of time. Because of the way people can click on your posts and recommend them to friends, you want to make sure you are delivering content on a regular basis. For example, if you came across 7 different articles you want to share with your fans, you could put them all up at the same time, but that really minimizes the impact because they will all be grouped together and only the people that are on Facebook close to the time you post them will see them. However, if you set them up to post once a day for a week, for example, you spread out your exposure and it is 7 times more likely that somebody will see one of the posts and click over to your fan page and see all of your updates. Market Me Suite can help you do this automatically. When you are ready to start managing your Facebook account, you should definitely check out Market Me Suite or one of the other tools available and make your Facebook posting a whole lot easier.

If you would like more information about using social media to build your business, you should check out Don Crowther’s Social Profit Formula 2 which is getting ready to open for new students in early July.

 

Monday, June 27, 2011

Promoting Your Facebook Fan Page

Facebook fan pages are a great way to promote your business or website. After you create your page, you need to promote it to the world. There are three primary ways that you can tell the world about your new page.

The first thing you can do to promote your fan page is to click the “like” button yourself. When you do this, it will be noted on your profile and all of your friends will see that you have “liked” a new page. Hopefully, some of your friends will visit the fan page and like it too. If they do, their friends will get the same update and maybe some of their friends will like the page. As you can see, the simple act of liking a page can cascade into a bunch of other people visiting and liking the page. Do you see how powerful this is? That is the beauty of Facebook and social media in general.

The second way you can promote your new fan page is to invite your friends directly. If you do this, they will get a message from you inviting them to visit the page and click the like button. This can be powerful, but it can also be very annoying to your friends if you are sending them invitations every day. It can also be annoying if the pages aren’t something they are interested in. Make sure you are careful when sending out invitations so you don’t annoy your friends.

The last big way to promote your fan page is to use Facebook ads. This can get you a lot of fans quickly, but it will also cost you some money. The nice part about advertising your page is that you can get multiple fans for the price of one visit because every time somebody clicks the “like” button, their friends see the activity and may do the same.

If you want more information about promoting a Facebook fan page, there are some good training programs out there like Social Profit Formula from Don Crowther as well as some great books from experts like Amy Porterfield. Now, get out there and start promoting your Facebook fan page.

Facebook Fan Pages

Facebook is the 500 lb gorilla of the social media world. The number of people using Facebook grows every day and it isn’t even worth keeping up with the actual numbers because they change so fast. The only thing you really need to know is that almost everybody in the world that has access to the internet uses Facebook. The key to using Facebook to make money is to create fan pages. These are pages that you can create to build a community of fans that “like” your page and by doing so share that page with all of their friends.

To be successful using Facebook to market your business, you must do it using fan pages and not your personal page. Your personal page is where you interact with friends and share funny stories and relevant personal items like birthday parties and family vacations. It is ok to add a link every now and then to your fan pages, but if you do this too often, you will come across as being fake and you will annoy your friends and this won’t help your business at all. Facebook gives you the ability to create an unlimited number of fan pages where you can market to people as much as you want so make sure to “keep it real” on your personal profile and keep the marketing to your fan pages.

I’m not going to tell you the exact steps on how to create a fan page because it constantly changes. If you need help just Google “create a Facebook fan page” and you will get links to the relevant Facebook pages.

So how does a fan page work? It really is pretty simple. You create a fan page on whatever topic you choose. You tie the page to a website or business so that people can go from your Facebook fan page to your money site. Fill your fan page with a bunch of relevant information. You can put links to information you have created on your sites as well as links to general web authorities like Wikipedia. You can attach videos you have created or have found useful. You can even type in your own information directly and ask questions of your fans. The key is to put enough information up that it doesn’t look like a blank page. Once you have the page done to your satisfaction, it is time to start promoting your page and building your fan base.

If you want more information, there are several good books out there about Facebook fan pages as well as complete training programs like Social Profit Formula 2 from Don Crowther. The key thing is to just get out there and do it.